PointsBet And NBA Announce Multiyear Sports Betting Partnership Including The NBA's First Win Probability Metric

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NEW YORK CITY, Feb. 12, 2020/ PRNewswire/ - PointsBet, a top-tier international sportsbook operator, and the National Basketball Association (NBA) today announced a new multiyear collaboration, making PointsBet an Authorized Sports Betting Operator of the NBA. The partnership marks PointsBet's very first with a professional sports league in the U.S.


. As part of the collaboration, PointsBet will incorporate the first-ever Win Probability Metric throughout certain NBA platforms, including on NBA.com and NBA social networks channels. Powered by PointsBet, the Win Probability Metric will provide fans with real-time insight towards predicted results using the exact same analytics and stats that fuel the PointsBet sportsbook.


Additionally, PointsBet will have access to official NBA wagering data and league marks throughout PointsBet digital betting platforms.


" As a tech company at heart, the PointsBet team is excited to deal with a league as savvy and forward-thinking as the NBA," kept in mind Johnny Aitken, CEO of PointsBet USA. "We're certainly aligned in looking to present fans with the best experience possible, and we anticipate improving the sports wagering element via the Win Probability Metric Powered by PointsBet"


" We are delighted to partner with PointsBet on its first U.S. sports league betting collaboration, as they continue to grow their business throughout the U.S.," stated Scott Kaufman-Ross, Senior Vice President, Head of Fantasy & Gaming, NBA "PointsBet has an unique offering in the market and we are excited to discover brand-new methods to engage with fans together."


PointsBet and the NBA will likewise work together on best-in-class practices to safeguard the integrity of NBA video games.


About PointsBet.
Launched in the United States in January of 2019, PointsBet is among the fastest growing online sportsbooks in the country and is quickly expanding its U.S. footprint. Originally established in Australia, PointsBet is a cutting-edge bookmaker that prides itself on having the quickest and most user-friendly app (iOS and Android) while also providing the very best material and experience for sports bettors. PointsBet is the only U.S. online bookie to provide PointsBetting - a special and ingenious way to bet - and has also introduced a variety of popular, bettor-first efforts, consisting of: Good Karma Payouts, Early Payouts and an exclusive $10,000 gameday guarantee for all NBA and NHL playoff video games, in addition to the entire MLB and NFL seasons. PointsBet uses the most markets on all four major U.S. sports (NFL, NBA, MLB, NHL) and PointsBetting on the planet, consisting of as much as 1,000 markets per NBA game.


About the NBA.
The NBA is an international sports and media organization built around four professional sports leagues: the National Basketball Association, the Women's National Basketball Association, the NBA G League and the NBA 2K League. The NBA has developed a major international existence with games and programs in 215 countries and territories in almost 50 languages, and product for sale in more than 100,000 stores in 100 countries on 6 continents. NBA rosters at the start of the 2019-20 season included 108 worldwide players from 38 nations and areas. NBA Digital's possessions include NBA TV, NBA.com, the NBA App and NBA League Pass. The NBA has actually developed one of the largest social networks communities worldwide, with 1.6 billion likes and across all league, team, and player platforms. Through NBA Cares, the league addresses important social issues by working with worldwide acknowledged youth-serving companies that support education, youth and family development, and health-related causes.


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