The Michelin Man In 2025 – Bibendum’s Ongoing Legacy

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The Michelin Man Keeps Rolling

Since appearing in 1894, the Michelin Man has remained a recognizable, friendly face around the globe. :contentReference[oaicite:1]index=1

What You Didn’t Know About Bibendum

Did you know he was originally depicted holding a goblet filled with nails and broken glass? It wasn’t a drink — it was a bold statement that Michelin tires could "drink up" road hazards. :contentReference[oaicite:2]index=2

From Mummy to Mascot

By 1998, for his centennial, he was slimmed down and streamlined to reflect today’s sleek tire designs. :contentReference[oaicite:3]index=3

Bibendum in the Modern Era

From classic print ads to online platforms, the Michelin Man spans both mobility and gourmet culture. :contentReference[oaicite:4]index=4

Why We Still Love the Michelin Man

After more than 130 years, Michelin Man Bibendum remains timeless — evolving, adapting, but always familiar.

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