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		<id>http://www.vokipedia.de/index.php?title=Scott_Longley_-_Disney_Shows_Daily_Fantasy_Sports_Is_No_Mickey_Mouse_Market</id>
		<title>Scott Longley - Disney Shows Daily Fantasy Sports Is No Mickey Mouse Market</title>
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				<updated>2026-05-12T05:17:28Z</updated>
		
		<summary type="html">&lt;p&gt;SilkeWashington: &lt;/p&gt;
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&lt;div&gt;&amp;lt;br&amp;gt;Scott Longley, Editorial Director of [https://simtrepainty.cz/index.php?title=The_Bet9ja_Promotion_Code_For_2026_Is_YOHAIG Regulus] Partners, analyzes the upheaval in the dream sports market triggered by last week's arrival of Disney.&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;[http://wiki.votesmart.org/NicholexpWillar News reports] that the Walt Disney [https://cabinetmpa.fr/clairijn812835/the-bet-9ja-promotion-code-for-2026-is-yohaig/wiki/The-Bet-9JA-promo-code-2026-is-YOHAIG Company] was [http://www.vokipedia.de/index.php?title=Benutzer:SilkeWashington planning] a $250m financial investment in DraftKings set the seal on the rumours that had been running around the world of fantasy sports that the owner of the ESPN sports network was about to put its own stamp on the nascent market.&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;According to the story in the Wall Street Journal - to date the only source of information on the yet-to-be-announced deal - the investment will value DraftKings at simply under $1bn. This dramatically raises the stakes for the DFS market overall. The last time DraftKings went to [https://nogami-nohken.jp/BTDB/%E5%88%A9%E7%94%A8%E8%80%85:HarrisonKiley10 investors remained] in August last year when it raised $41m in a series D financing round. This was trumped the following month by DFS market leader FanDuel which tapped its financiers for an additional $70m in a series C financing round.&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;The size of the [http://wiki.die-karte-bitte.de/index.php/Benutzer_Diskussion:RickieBixby824 Disney financial] investment - if it happens - modifications the perception of the worth of the DFS market as far as financiers are concerned however it isn't just the valuation that was notable. According to the news report the deal likewise devotes the number 2 in the day-to-day dream sports market to a  $500m in ad spend on ESPN alone over the next 3 and a bit years.&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;To put this [https://www.rhcapital.cl/employer/the-bet-naija-promo-code-this-2026-is-yohaig/ spending commitment] into point of view this is higher than the advertising and marketing expense of the entire of the DFS market in 2014, which Adam Krejcik, analyst at Eilers Research, [https://www.spanishwordsearch.com/printables/spanish-fruit-word-search/ approximates] to have actually been around $70m.&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;For all the excitement generated by the news of the proposed Disney financial investment and the [https://ohsosweetcandytrees.co.uk/blog/journal-blog-is-here concomitant marketing] campaign, DFS is still a reasonably little market in income and in the meantime a reliable duopoly. According to Eilers Research, FanDuel achieved revenues in 2014 of $57m while [https://www.stadtwiki-strausberg.de/index.php?title=Benutzer:Mason641394098 DraftKings notched] up $30m and the remaining market individuals struggled to make $3m in between them.&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;No marvel, then, that some [https://todoequipos.net/index.php?route=journal3/blog/post&amp;amp;journal_blog_post_id=4 sceptics] have questioned the $500[https://guiacomercialsaopaulo.com/author/mosegerlach/ m advertisement] [http://propwiki.org/index.php?title=User:RogerMcBurney spend figure]. One market expert went as far as to suggest that if true, such a costs commitment makes it almost inevitable that DraftKings will be looking for another round of funding quicker rather than later on.&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;But the [https://git.vultr.stacktonic.au/bridgettebrown/the-bet-9ja-promo-code-this-2026-is-yohaig/wiki/The-Betnaija-promotion-code-this-2026-is-YOHAIG heading] figure does raise concerns for any prospective new entrants, including Amaya and the other name [https://url127x.com/samaraelphinst typically tipped] as waiting in the wings, Yahoo. &amp;quot;The advertising deal that DraftKings is apparently going to make with ESPN basically sets the bar in terms of how much money you will need to spend to efficiently contend versus the big guys in the US in 2015/16,&amp;quot; states Krejcik.&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;He explains that PokerStars invest in client acquisition [https://webads4you.com/author/cornellzbn/ globally] in 2013, the last complete year before the Amaya buyout, was $180m. &amp;quot;We believe Amaya/PokerStars would likely require to invest at least US$ 100m in year one to be competitive, which would be incredibly dilutive to its revenues,&amp;quot; he says. &amp;quot;They certainly have the cash flow, balance sheet, and facilities to go head-to-head with DraftKings and FanDuel, however it boils down to whether management wants to compromise margins in order to acquire access to this new market. We anticipate Amaya to take an even more measured and conservative method to DFS.&amp;quot;&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;The illusion of connection&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;In a teleconference with financiers at the announcement of Amaya's 2014 outcomes, primary executive David Baazov specifically made reference of the 86 million overall signed up PokerStars gamers, [https://git.sitenevis.com/lashaylamilami suggesting] they were a ready market for a DFS offering. &amp;quot;A great deal of the US players that were previously PokerStars gamers wish to see us release fantasy sports,&amp;quot; he added.&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;But the claim of a large poker/DFS crossover capacity is contested by those on the inside of existing DFS operators. One [http://wiki.ladearth.xyz/index.php?title=User:HollyStrode source recommended] there was the &amp;quot;visual fallacy of connection&amp;quot; in between DFS and poker, recommending that at many 5% of the existing DFS player pool had [https://bigwoodycampers.com/blog/new-products/classic-watches played online] poker at any point online. &amp;quot;Individuals who play fantasy are sports fans,&amp;quot; says one [https://www.nuriakigrid.com/index.php?title=User:ShannanFregoso DFS expert]. &amp;quot;They want to see sport once they have entered the competition. They will see six hours of sport, generally. The mentality is different.&amp;quot;&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;What is unquestionably real is that [https://misterimobiliare.ro/author/margerybranch1/ PokerStars] has the ability to build a competitive DFS platform. But with Baazov claiming last week that his business would be up-and-running with its own DFS offering before the start of the next NFL regular season, it would suggest the [https://classifieds.ocala-news.com/author/valeriahewi business] will need to pursue the second of the &amp;quot;parallel tracks&amp;quot; pointed out on the call, that of &amp;quot;strategic acquisition&amp;quot;.&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;Says Krejcik: &amp;quot;Amaya is very smart when it comes to M&amp;amp;A. I'm uncertain if it understood all of the information concerning ESPN/DraftKings, but it made it understood that it was looking at acquisition targets in this sector, so interpret that as you will.&amp;quot;&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;DraftKings and FanDuel control near sufficient 90% of the [https://cutdb.hanfzentrale.com/index.php?title=Benutzer:AndyWedge22 DFS market] between them. In this sense it looks like the car-sharing market where Uber and Lyft are vying for supremacy. But still in DFS there are at least 20 more [https://haderslevwiki.dk/index.php/Brugerdiskussion:RhondaBenavidez companies] in the [https://wikibuilding.org/index.php?title=User:TishaLarue4240 minor leagues] which Amaya might look at in order to go into the marketplace. While the rate of contending will still be high, the rate of entry may not be all that expensive if all that was required was a platform from which Amaya might develop on.&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;Amaya aside, the next huge news from the DFS sector is likely to come from FanDuel which is rumoured to be near securing its next round of financing, this time with PE outfit KKR, and is expected to value the firm at around $1.5 bn. &amp;quot;That will offer it with a war-chest to go head-to-head with DraftKings,&amp;quot; states Krejcik.&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;&amp;lt;br&amp;gt;For those that follow the world of VC investing in mostly [https://suachuamaybienap.com/index.php/User:LashundaWvq US-based] tech companies, this is unicorn area - companies that are worth over $1bn pre-IPO. Appropriate, possibly, because fantasy sports is quite a kind of secured types in the US, exempt from UIGEA, for example, and specifically legal in all however a handful of states. But while the pastime itself may not be classed as betting, those that are [https://gitlab.jmarinecloud.com/audryalfaro911 fronting] up the cash to capture market share are extremely much punters of the high-roller range.&amp;lt;br&amp;gt;&lt;/div&gt;</summary>
		<author><name>SilkeWashington</name></author>	</entry>

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				<updated>2026-05-12T05:17:24Z</updated>
		
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